Racing to Monetize: 5 Questions with JellyBus, creators of Rush Star





Developers launching mobile games often find themselves at a crossroads when it comes to monetization: Users don’t want to pay for their games but at the same time, in-app purchases alone aren’t enough to float a free-to-play gaming business. Jellybus, a South Korean company behind several popular photo and video apps, encountered this dilemma when introducing […]

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Three Ways to Connect with Vungle at GDC





If you’re headed to GDC next week, there’s no doubt you’ll encounter a Vungler or two. It happens to be one of our favorite events of the year, and it’s in our beautiful hometown of San Francisco. We’ll be out in grand style this year, with a focus on providing educational opportunities for publishers at […]

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How Pocket Gems Uses Data to Fuel Gameplay: A Q&A





Ryan Maddux is Manager of Analytics at Pocket Gems – a mobile gaming company known for titles like Episode and Paradise Cove. Maddux brings his background in economics and math, and his passion for gaming, to his work creating player experiences at Pocket Gems. In this interview, he talks about how Pocket Gems brings data into […]

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